Firefox Flicks Campaign

Joseph Bosire


Mozilla’s FirefoxFlicks Video competition came to an end a couple of weeks ago and the winners were annonced on 17th May 2012.

This is a global video contest that invites Firefox fans and filmmakers from all over the world to create short videos (or “flicks”) to help tell the Firefox story. Mozilla wants the world to know more about what makes Firefox different: that we’re a non-profit organization aimed at keeping the power of the Web in people’s hands. Our hope is that through high-quality videos, we can help mainstream Internet users know more about the issues that affect their online lives and, more importantly, how Firefox addresses these issues. Winning videos will be used in worldwide marketing campaigns and public service announcements.

During the last month of the competition, we set plans to carry out outreach talks in several film and animation schools in Kenya to get participants for FirefoxFlicks. This was quite last minute, however, we managed to meetup with Shangtao’s administration, informed Film Aid Eastafrica and Kibera Film School regarding the competition as well as spoke to some students from Kenyatta University’s Theater Arts and Film Technology Department. The various administrations and students we spoke to were quite interested in participating but were unable to due to the limited amount of time available before the competition came to an end.

Local Mozilla Reps met up though to shoot an ameture video for the same and managed to gather some fans from the park where the video was shot while at it :) . You can check it out here: Never Alone.

There was only one video submitted form Kenya, actually Africa though with the contacts we’ve had so far with local film and animation schools/associates we hope to have a mutually beneficial relationship with them.

Firefox Flicks Campaign / Mozilla Kenya by is licensed under a